Founded in 2009 in Amsterdam by brothers Taco and Ties Carlier, VanMoof aims to create the world’s best bikes for city commuting. VanMoof has re-imagined how a bike should work in the cities of tomorrow by stripping out unnecessary parts, improving the essentials, and integrated technology to stick it to bike thieves.

• PRODUCTION

• DIGITAL CAMPAIGN

•  ART DIRECTION

• PHOTOGRAPHY

•  CASTING DIRECTION

•  STYLISM

CLIENT  VANMOOF
LOCATION
 Tokyo
CREATIVE DIRECTION   Pascal Duval
PRODUCTION AGENCY  ORNORM STUDIO
COORDINATION – David Robert
ART DIRECTION    Josué Lacrosil, Olivier Nguebdob 
PHOTOGRAPHER  Fabian Parkes, Yukari Tsukahara
STYLIST  Alexia Libéreau
SETTING ASSITANCE  Sofia Ghak
TALENTS – Cherry, Olivier, Emiliano

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